Professional Social Media Management

Running fanpages and TikTok and building a brand community around genuine engagement.

Professional Social Media Management

This course covers social media management end to end: planning content for each platform, building a community, handling a communications crisis and measuring what works.

You build a sample fanpage or TikTok channel through the course, applying what you learn to your own project as you go.

Course content

Planning content platform by platform
Building and running a brand community
Handling a social media crisis
Measuring engagement and improving continuously